Handicrafts of India

अभिनन्दन from Gaatha

Gaatha project was originally conjured only for researching and documenting the rapid erosion of Indian craft clusters and heritage. However, we soon learnt from the artisans themselves that need was not to do research alone, but to restore ‘pride and serious commercial opportunity’ in their ecosystem. Today Gaatha thus aims to bring the lost respect and wealth back to these beautiful and aesthetically rich Indian handicraft clusters. These researches are important because just like Industrial goods sell on ‘features’, crafts sell on the processes / stories / heritage that go into making them.

We should give crafts a fair chance, someone is right now merrily making something for us, singing a folk song, in a humble house, deep inside India.

Buy: Indian Handicrafts Online
Research & Archive: Indian Crafts

‘Gaatha’ meaning ‘a great story’, has been functioning in the craft sector for over five years now. With its many amazing stories of Indian Handicrafts that have been shared with the audience, Gaatha has been actively supporting the Indian artisan community by providing them a unique platform for their products and unique voices. It’s the transfer of this value-system more than the handicraft itself, which is the objective of the ‘Gaatha’ project.

Above all, we want to identify Handicrafts of India & recognize the faceless artisan all over the world.

A TALE OF CRAFTS
(Indian Handicrafts)
10Jan

Homegrown….

Among the north eastern forests of Madhya Pradesh, lies Bandhavgarh National Park, home to fierce tigers
31Dec

Sparkling Lights

A legendary Shiva temple of the medieval period gives this town its name, but not its identity.
28Dec

Tikamgarh Metal

Four hundred kilometers, one in the south and the other in the north of the
17Dec

Bharai Kaam

As a young couple enters the sacred institution of marriage, anticipating a new life, new
11Dec

Crackled Colours

A few kilometers from Ujjain, on the banks of river Kshipra, is the small town of
19Nov

Jawaja Durries

Probably the lesser known offspring of Artisans’ Alliance, Jawaja, the durries of Beawar, Rajasthan, are no


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