Handicrafts of India

अभिनन्दन from Gaatha

Gaatha project was originally conjured only for researching and documenting the rapid erosion of Indian craft clusters and heritage. However, we soon learnt from the artisans themselves that need was not to do research alone, but to restore ‘pride and serious commercial opportunity’ in their ecosystem. Today Gaatha thus aims to bring the lost respect and wealth back to these beautiful and aesthetically rich Indian handicraft clusters. These researches are important because just like Industrial goods sell on ‘features’, crafts sell on the processes / stories / heritage that go into making them.

We should give crafts a fair chance, someone is right now merrily making something for us, singing a folk song, in a humble house, deep inside India.

Buy: Indian Handicrafts Online
Research & Archive: Indian Crafts

A hand weaves a story, the fire forges it into art.
Art holds memory, memory becomes history, history shapes heritage.
Heritage passes to the patron, who carries it home—
and lives to tell its tale.
This is Gaatha.
~
OUR STORY

DISCOVER

How can we truly understand an object without knowing the hands behind it, the symbols it carries, the silences it speaks?
At Gaatha.org, we begin by documenting from the heart to learn about the lives it touches and the meanings it holds across time. 

Begin your journey into the soul of craft.
Explore here

EXPERIENCE

A Tale of Crafts is Gaatha’s storytelling space since 2009, where we share short reads that uncover the cultural, historical, and human layers behind Indian handicrafts. From rituals and symbols to makers and meanings, each story helps you see beyond the product. 

Start Discovering the Stories within.
Explore here

SHOP

After documenting India’s diverse crafts and artisan communities, we bring you a thoughtfully curated collection of handcrafted, ethically made, and authentic Indian products. Each piece is designed or selected with purpose, rooted in tradition, and made using age-old techniques.

Bring the stories home.
Explore here


This is where we journey beyond the art and the artefact,  into spaces where tales breathe,
question, and evolve. Through short films that honour the “hands behind the handmade”,
and “visual narratives” that reawaken native wisdom, these projects blur the lines between
research and storytelling, memory and meaning.

Come closer, the story isn’t over yet.

(A Blog on Indian Handicrafts | Since 2009)

अजरख- धमड़का की धड़कन | Ajrakh Dhamadka
Podcast | Tale
अजरख- धमड़का की धड़कन | Ajrakh Dhamadka

Episode 1 (Hindi)~ यह काल्पनिक कहानी अजरख छपाई और धमड़का गांव की कला, सादगी और खूबसूरती के बारे में है। यह गांव सिर्फ एक कला का केंद्र नहीं, बल्कि इतिहास, परंपरा और प्रकृति से जुड़ा हुआ एक खास जगह है। यहां के कारीगर अपनी मेहनत और हुनर से इस पुरानी परंपरा को आज भी जिंदा

A Journey into Nature’s Classroom: Living Sustainability
Articles | Visits
A Journey into Nature’s Classroom: Living Sustainability

Traveling through a city lined with towering buildings and streets illuminated by LED lights that turn the darkest night into day, the air buzzes with the sound of urban life. Yet, the same roads lead to a place where the buildings are eventually replaced by towering Saal trees, phone signals falter, and the only sound