One of the earliest materials, durable and versatile, used for every purpose from storage of food to protection from the elements, was labeled as “impure”, once humans settled down in large agricultural societies. Leather, the material that on one hand, adorned the feet of kings, on the other hand, pushed its workers outside the boundaries [...]
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Gaatha
The ‘Gaatha’ project was conjured to play that key role of storytelling, and therewith bringing social and commercial benefits to the artisan settlements. We desire to become the instrument though which the artisans can directly connect with the global audience, we desire to be the resource which helps craft sell not as objects but stories and ideologies. We are vying to make not just ’sales’ but ‘dialogues’ between the craftsmen and their patrons, encouraging ‘co-creation’ possibilities and a collective growth. We are committed to keeping all the good practices intact and all processes humane, just and ecologically
balanced.
Above all, we want to identify and recognize the faceless artisan.
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~Gaatha Team - India~
Categories
- Clay (1)
- Colours (1)
- Embroidery (3)
- Festival (1)
- Gaatha (1)
- Handicraft (9)
- Handmade (6)
- Leather (2)
- Metal (2)
- Music (1)
- Ornaments (1)
- Painting (10)
- Terracotta (2)
- Textile (7)
- Uncategorized (1)
- Wood (6)
Recent Comments
- Lis Stokes on Sewing Montages
- Hetal Kothari on Mirrors, mirrors on the Wall….
- Poonam on Pithora Paintings
- Kanika Bahl on Silken Threads…
- sonali arora on Fragile Strings, Everlasting bonds
Archive
- August 2010 (4)
- July 2010 (4)
- June 2010 (4)
- May 2010 (4)
- April 2010 (5)
- March 2010 (5)
- February 2010 (6)
- January 2010 (7)
- November 2009 (4)
Gallery
Contact
National Design Business Incubator,
National Institute of Design~Ahmedabad-380007, Gujarat, INDIA
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e-mail ~ info@gaatha.com